Social media has been at the center of present-day marketing strategies as social presence is the need of the hour. Also, Every business whether small, medium, or large has its own online presence i.e. website.
Having A website with a link to social media has been the focus of marketers in recent times as social media platforms like Twitter, Instagram, Facebook have massively grown their influence over the billions of users.
Especially, Twitter as a social media platform serves diverse purposes for users.
Embedding Twitter feed on website will be an excellent step towards your business growth & development.
Why Embed Twitter Feed On Website?
Twitter is a micro-blogging social platform with over 325 million active users globally and it is known for its instant updates, fresh content, trending topics, easy accessing & sharing, reach a massive audience quickly, short & effective content sharing, and much more benefits.
The possibility of exposure and engagement on Twitter is extremely fast & extensive.
Embedding Twitter feed on your website gives you the opportunity to take advantage of these benefits for your business. You can embed engaging and interactive images, videos, tweets from users, influencers, or even celebrities.
Twitter is one of the most important platforms for social media marketing with its valuable content & characteristics.
5 Awesome Ways to Embed Twitter Feed On website
We have listed 5 effective ways through which you can embed Twitter feed on website to reap the benefits of it for your business.
1. Twitter Widgets
For initial setup or if you are just getting started with Social media integration then twitter widgets are the perfect option for you. Twitter widgets let you show a sidebar feed of the latest tweets.
This can allow users to interact with your Twitter profile without actually visiting Twitter. It is an excellent way to increase engagement on your website and get acquainted with your business.
2. Twitter Aggregation
You can use a Twitter aggregation tool to aggregate content from Twitter using hashtags, profiles, timelines, lists, etc. into a single feed and embed it on your website.
This is an excellent way to channelize traffic from Twitter to your website, enhance interaction & engagement, make your website vibrant through engaging visuals, build social proof by displaying user-generated content, and enhance overall user experience.
There are various Twitter aggregation tools available and you can choose the best tool that serves your purposes.
These tools even give you the option to customize the feed, change themes & background, moderate content, real-time updates, robust analytics, promotional announcements, content play, and many more.
3. Twitter Buttons
Probably the most simple and easy way to integrate twitter is to install Twitter buttons on your webpages like share, like, comment, retweet, or more.
These social sharing buttons are used by most websites and these buttons are an excellent way to build your Twitter following through website and vice-versa.
Twitter even gives you an embed code for embedding such social sharing buttons on your website and you can make the most of it by placing them strategically on your different webpages.
You can even use them on your blog page, product pages, or even on the homepage so that you can derive action from the users.
4. Embed From Twitter
What’s better than having an option of embedding provided by Twitter itself. Twitter gives you the option to embed posts & tweets directly from Twitter to your website.
This embedding functionality works as you need to go to the post or tweet that you want to embed. Go to the options section of that tweet and choose the embed option.
Embed code option will generate a unique embed code for that Tweet and you can paste that code on your website & it will display on your website.
It is a great option to show your mention or hashtag tweeted by experts, influencers, or even famous personalities.
5. Integrate Visuals
Visual content is highly engaging and interactive than the textual content so you can embed a screenshot of the tweets, timeline, profile, or even hashtags.
Embedding photos is easy & simple and it does not require any extensive technical knowledge. You can just take a screenshot of the posts that you want to showcase and embed them into your website.
This is a really helpful method as some tweets or images might get deleted after some time and having visuals of such tweets can help you. Also, you can create a collage of multiple engaging tweets and embed it.
This is great when you have positive customer reviews, mentions from industry experts or influencers, or just as promotion of your Twitter profile on your website.
These were some of the most simple yet effective ways to integrate Twitter to your website and you can even use multiple ways according to your needs & requirements.
The key element to consider is that you providing updated, relevant, and engaging content on your website so that the consumers are interested to engage and interact.
Twitter can be useful in enhancing user engagement and dwell time on your website that can possibly lead to maximize conversions and business growth.